Browsing All posts tagged under »broadcast«

Anatomy of a Highly Successful TransMedia StoryWorld – “Conspiracy for Good”

May 5, 2011

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What makes a successful cross-platform or transmedia project? Are there key ingredients? What’s the secret sauce? THE AUTHORS REPORT:  “With the Conspiracy For Good, our definition of a successful transmedia project is one that utilizes technology to deliver story content and engage an audience in original and novel ways.  We intentionally created a story that […]

TransMedia Strategies with Multi-Screen Delivery – Now In High Demand in 2011

May 4, 2011

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SOURCE HEADLINE (May 4, 2011):  The explosion in syndicated content, easily embeddable code, and the torrents of clips coming to the Web are paying off in streaming media pretty much everywhere. According to the third annual survey of web media companies by D S Simon, 85% of them now carry video, representing an increase of […]

TransMedia Workshop in LA – In Attendance April 25

May 3, 2011

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The global demand for producers familiar with the process of developing transmedia content (across several mediums like games, mobile, television and film) for studios and networks is on the rise.  This 4-hour event at the Beverly Hills Hotel was the first of its kind and unique in the world, delivering practical, how-to TransMedia training led […]

TLP TransMedia Strategies for Broadcast News Outlets

May 2, 2011

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THE NEWS ABOUT THE NEWS.  “Nearly half of respondents (48 percent) said their primary source of news and information is the Internet, an increase from 40 percent who said the same a year ago. Younger adults were most likely to name the Internet as their top source —55 percent of those age 18 to 29 […]

In 2011 Samsung says SmartTVs have the potential to replace conventional cable TV services

May 1, 2011

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Major Industry Players are Poised to Replace Cable TV’s Entire Business Model. On April 28, 2011, Samsung announced it  hopes that its range of Smart TVs will replace pay TV and laptops in the lounge room within six months, by supplying video content and web browsing though your connected television, an industry conference in Hobart […]

TLP TransMedia Overview for 2011- How Can Brands Benefit?

April 30, 2011

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Click Above to Download PDF 1)  What is a Transmedia Narrative? 2)  What are some recent examples? 3)  What makes TransMedia Stories  interesting to an audience? 4)  What does it mean for your Brand and how is it Monetized? 5)  How Is A TransMedia Strategy Initiated?

MIPTV 2011 – Major Broadcast TV Cases Studies of TransMedia Strategies = $$$$$$

April 29, 2011

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Discover the latest developments in recent TransMedia strategies and applications deployed by major producers and distributions of content.   Learn how to make sense of multitude of development platforms and emerging distribution channels:   TV program content delivered on rich media tablets and the latest smart phones via Apps Internet/TV apps and widgets, running on the […]